UnfoldCRO
// More Revenue, Same Traffic

Stop Paying for Traffic That Does Not Convert

You do not have a traffic problem. You have a conversion problem. We use data, heatmaps, and A/B testing to find and fix the leaks in your funnel so more visitors become buyers.

2.4x Avg CVR Lift150+ A/B Tests RunShopify PartnerData-Driven Results
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The Problem

You Are Spending More to Earn Less

Rising CAC, Flat Revenue

Ad costs keep climbing but your revenue stays flat. The problem is not your ads, it is what happens after the click.

Visitors Browse But Never Buy

Your analytics show traffic but your add-to-cart and checkout rates tell a different story. Something on the page is not working.

Cart Abandonment Over 70%

Seven out of ten shoppers who add a product to cart leave without completing the purchase. That is revenue sitting on the table.

Guessing Instead of Testing

You are making design and copy changes based on gut feeling instead of running controlled experiments to find what actually works.

A Scientific Approach to More Revenue

We analyze your entire customer journey with heatmaps, session recordings, and funnel analytics. Then we design and test changes that move the metrics that matter.

Heatmap and session recording analysis

Funnel analysis from landing to purchase

A/B and multivariate testing on key pages

UX improvements based on behavioral data

Cart and checkout flow optimization

Copy and messaging optimization

// ready when you are

Ready to boost conversions?

Let's talk about increasing your conversion rate.

Book a call

What You Get

Your CRO Engagement Includes

Conversion Audit

Deep-dive analysis of your funnel with heatmaps, session recordings, and GA4 data to identify the biggest conversion leaks.

Test Roadmap

Prioritized list of A/B test hypotheses ranked by potential revenue impact and implementation effort.

A/B Test Execution

We design, develop, and run each test with statistical rigor. No calling winners at 60% confidence.

Monthly Performance Reports

Clear reporting on test results, revenue impact, and next steps. No vanity metrics.

How It Works

Our CRO Process

1

Research & Audit

We install tracking tools, analyze 30 days of data, review heatmaps and recordings, and identify your highest-impact conversion opportunities.

2

Hypothesis Development

We create test hypotheses based on data, not opinions. Each hypothesis includes expected impact, test design, and success criteria.

3

Test & Iterate

We run 2-4 A/B tests per month, each reaching statistical significance before we call a winner. Winning variations go live immediately.

4

Scale Wins

Proven improvements are implemented permanently. Learnings feed into the next round of hypotheses for compounding gains.

Typical results

Results That Speak

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What Our Clients Say

Testimonials

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Rajkumar Venkatachalam

E-Commerce Expert | Conversion & Retention Strategist | Co-Founder of Neidhal.Com, Neidhal.Com

I have been working with Adarsh for the last 8 months. He helped in creating my website with utmost professionalism and dedication. I was so impressed with his work and attitude, that I have taken his services to develop website for few of my know D2C brands. We can easily find highly technical people but along with that its difficult to find people with work ethics. Adarsh has this rare combination, he is brilliant at his work and at the same time he understands the problems of D2C brand owners face. He would suggest good and affordable apps, concepts, features that will enhance the websites usability. He is going to be my go to person for all my development needs. To put it short, he doesn't develop functional websites, but develops the one that is Performing.
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Abhijith Shetty

Founder, Gubbachhi | MICAn | Digit Insurance, McCann, Dentsu, Lowe Lintas, Leo Burnett, Tech Mahindra, Gubbachhi

Adarsh has been an extremely valuable partner for us at Gubbachhi. With quick TATs and a highly responsive team, Adarsh is a great resource to have by your side!
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Surbhi Sarda

SEO Strategist | Guiding Brands for Local & AI Search Ready

I've had the privilege of working with Adarsh Patil for over a year, and he is truly a hardcore tech powerhouse. His depth of knowledge and hands-on expertise — especially in Shopify — is remarkable. You name it, he can build it, fix it, or optimize it with precision and creativity. Adarsh has an exceptional ability to think outside the box, turning complex challenges into smart, practical solutions. His dedication, problem-solving mindset, and willingness to go the extra mile make him an invaluable asset to any project.
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Nikita Sharma

Founder | Guide Businesses in Brand Perception & Digital Experience, ICraftAds

I have the privilege of working alongside Adarsh, and I can confidently say he is the kind of strategic partner every business leader values. He is a rare professional who converts challenges into scalable growth opportunities. Adarsh combines deep technical expertise with strong commercial acumen, proactively identifying high-impact growth levers and consistently delivering measurable ROI across every project. A true one-man powerhouse, he takes complete ownership of initiatives, ensuring flawless execution and exceptional outcomes.
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Ajay Binani

AI Automation Systems Learner | Author & Speaker on Minimalism, Get You At

Occasionally, you meet people who are actual problem solvers. Adarsh is one of them. You have a problem regarding website development on Shopify; he is your go-to person. But that's just the top of his personality. The beauty comes from what lies within — a humble, smiling & silent person who looks forward to contributing to the work he does. Not building any short-term solutions. They say a person is known by his product. Look at the work Adarsh has done, and you can understand the clarity he has in his field. He is not just about websites. He is about solutions on the digital end. Lastly, he is genuine. Best wishes Adarsh. Look forward to grow together. Cheers!
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Samriddhi Nagdev

Founder - Artcetra Design Studio | Brand Identity Designer, Artcetra Design Studio

I've had the pleasure of working with Adarsh on 10+ projects over the past year, and every single one has been a reminder of why he's Artcetra's go-to person for UI, UX, Web Design & Development. His ability to quickly understand project requirements, anticipate potential challenges, and deliver clean, efficient code on time is unmatched. Adarsh is not just technically skilled, he's proactive, collaborative, and genuinely invested in making each project better than we envisioned. Whether it's a tight deadline, a complex feature, or a complete pivot mid-way, he handles it all with calm professionalism and a problem-solving mindset. I can't recommend Adarsh enough.
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The Difference

Why UnfoldCRO?

Data Over Opinions

We never redesign based on what looks good. Every change is backed by quantitative and qualitative research.

Revenue-Focused

We optimize for revenue per visitor, not just conversion rate. A higher AOV with the same CVR is still a win.

Statistical Rigor

We run tests to 95% statistical significance with proper sample sizes. No false positives, no premature winners.

Full-Stack Execution

From research to design to development to analysis. We do not just hand you a report and walk away.

// faq

Frequently Asked Questions

// talk to a human

Still have questions?

Book a free 30-minute teardown. Live audit of your store, prioritised fix list, no pitch — yours to keep either way.

Book a call
  • We recommend at least 10,000 monthly sessions and 200+ conversions per month to run meaningful A/B tests. Below that, we focus on qualitative research and best-practice implementations.

  • The first month is research and setup. You will typically see your first test results by month two and measurable revenue impact by month three.

  • We use a combination of Google Analytics 4, Hotjar or Microsoft Clarity for heatmaps, and Convert or VWO for A/B testing. We also use Google Optimize for smaller tests.

  • We do not guarantee specific numbers because every store is different. What we guarantee is a rigorous, data-driven process. Our average client sees a 2.4x lift in conversion rate within 6 months.

  • Absolutely. We integrate with your team and share all data, learnings, and insights. CRO works best when aligned with your overall marketing strategy.

  • We recommend a minimum of 3 months to complete a full research-test-scale cycle. Month-to-month engagements do not allow enough time for proper testing.

// ready to ship?

Ready to Get Started?

Get a free conversion audit of your store. We will identify your top 3 revenue leaks and show you how to fix them.