How long does a speed optimization project take?

Most projects are completed within 2-3 weeks depending on store complexity. We prioritize high-impact fixes first so you see improvements within the first week.

Will this break any of my existing apps or functionality?

No. We test every change on a duplicate theme before touching your live store. If an optimization conflicts with a critical app, we find an alternative approach.

What Lighthouse score can I expect?

Most stores reach 85-95 on mobile after our optimization. The exact score depends on your theme complexity and number of third-party integrations.

Do you work with custom themes or only Shopify themes?

We work with all Shopify themes including custom-built, Dawn-based, and third-party themes from the Theme Store.

How do you measure the results?

We use a combination of Lighthouse, WebPageTest, Chrome UX Report (field data), and Google Search Console Core Web Vitals to validate improvements.

Will speed improvements help my Google Ads performance?

Yes. Faster landing pages reduce bounce rates and improve Quality Score, which can lower your cost per click and increase conversion rates from paid traffic.

// Speed That Sells

Your Slow Store Is Costing You Revenue Every Second

Every 100ms of added load time drops conversion rates by up to 7%. We surgically optimize your Shopify store to load faster, rank higher, and convert more visitors into buyers.

Book a Call Explore the library

50+ Stores OptimizedAvg 62% Speed ImprovementShopify PartnerSub-2s Load Times

live track record

shopify stores optimised

Core Web Vitals

Ready features

The Problem

Slow Stores Bleed Money Quietly

High Bounce Rates

Visitors leave before your page even finishes loading. Mobile shoppers are especially unforgiving with slow stores.

Tanking SEO Rankings

Google uses Core Web Vitals as a ranking factor. Slow stores get pushed down in search results, reducing organic traffic.

Bloated Third-Party Apps

Every app you install adds JavaScript to your storefront. Most stores have 15+ scripts fighting for resources on every page load.

Lower Ad ROAS

You are paying for clicks that never convert because your landing pages take too long to become interactive.

A Faster Store, Engineered From the Ground Up

We audit every millisecond of your load time and eliminate bottlenecks across Liquid templates, third-party scripts, images, fonts, and server response. No guesswork, just measured improvements.

Liquid template optimization and render-blocking removal

Next-gen image compression with lazy loading

Third-party script audit and async loading

Browser caching and CDN configuration

Core Web Vitals optimization (LCP, CLS, INP)

Critical CSS inlining and unused CSS removal

// ready when you are

Ready to speed up your store?

Let's discuss your speed optimization goals.

Book a call

What You Get

Everything Included in Your Speed Optimization

Full Performance Audit Report

Detailed breakdown of every speed bottleneck with prioritized recommendations and expected impact.

Liquid Code Optimization

Refactored templates, reduced DOM size, eliminated render-blocking resources, and streamlined section loading.

Image & Asset Optimization

WebP conversion, responsive srcsets, lazy loading, and font subsetting across your entire storefront.

Script Management

Third-party script audit, deferred loading, tag manager cleanup, and removal of unused app remnants.

Core Web Vitals Report Card

Before-and-after comparison of LCP, CLS, and INP scores with field data validation.

How It Works

Our Speed Optimization Process

Performance Audit

We run your store through Lighthouse, WebPageTest, and Chrome UX Report to identify every bottleneck and establish baseline metrics.

Prioritized Optimization Plan

We rank fixes by impact-to-effort ratio and share a clear roadmap with expected speed gains for each optimization.

Implementation

Our team executes optimizations on a staging theme, testing each change against baseline metrics before going live.

Validation & Monitoring

We verify improvements with real-user data, deliver a final report, and set up ongoing speed monitoring alerts.

Typical results

Results That Speak

Projects Delivered

Industries Served

Avg Speed Improvement

0.0s

Avg Load Time After

Avg Bounce Rate Drop

Avg Revenue Increase

What Our Clients Say

Testimonials

Rajkumar Venkatachalam

E-Commerce Expert | Conversion & Retention Strategist | Co-Founder of Neidhal.Com, Neidhal.Com

I have been working with Adarsh for the last 8 months. He helped in creating my website with utmost professionalism and dedication. I was so impressed with his work and attitude, that I have taken his services to develop website for few of my know D2C brands. We can easily find highly technical people but along with that its difficult to find people with work ethics. Adarsh has this rare combination, he is brilliant at his work and at the same time he understands the problems of D2C brand owners face. He would suggest good and affordable apps, concepts, features that will enhance the websites usability. He is going to be my go to person for all my development needs. To put it short, he doesn't develop functional websites, but develops the one that is Performing.

Abhijith Shetty

Founder, Gubbachhi | MICAn | Digit Insurance, McCann, Dentsu, Lowe Lintas, Leo Burnett, Tech Mahindra, Gubbachhi

Adarsh has been an extremely valuable partner for us at Gubbachhi. With quick TATs and a highly responsive team, Adarsh is a great resource to have by your side!

Surbhi Sarda

SEO Strategist | Guiding Brands for Local & AI Search Ready

I've had the privilege of working with Adarsh Patil for over a year, and he is truly a hardcore tech powerhouse. His depth of knowledge and hands-on expertise — especially in Shopify — is remarkable. You name it, he can build it, fix it, or optimize it with precision and creativity. Adarsh has an exceptional ability to think outside the box, turning complex challenges into smart, practical solutions. His dedication, problem-solving mindset, and willingness to go the extra mile make him an invaluable asset to any project.

Nikita Sharma

Founder | Guide Businesses in Brand Perception & Digital Experience, ICraftAds

I have the privilege of working alongside Adarsh, and I can confidently say he is the kind of strategic partner every business leader values. He is a rare professional who converts challenges into scalable growth opportunities. Adarsh combines deep technical expertise with strong commercial acumen, proactively identifying high-impact growth levers and consistently delivering measurable ROI across every project. A true one-man powerhouse, he takes complete ownership of initiatives, ensuring flawless execution and exceptional outcomes.

Ajay Binani

AI Automation Systems Learner | Author & Speaker on Minimalism, Get You At

Occasionally, you meet people who are actual problem solvers. Adarsh is one of them. You have a problem regarding website development on Shopify; he is your go-to person. But that's just the top of his personality. The beauty comes from what lies within — a humble, smiling & silent person who looks forward to contributing to the work he does. Not building any short-term solutions. They say a person is known by his product. Look at the work Adarsh has done, and you can understand the clarity he has in his field. He is not just about websites. He is about solutions on the digital end. Lastly, he is genuine. Best wishes Adarsh. Look forward to grow together. Cheers!

Samriddhi Nagdev

Founder - Artcetra Design Studio | Brand Identity Designer, Artcetra Design Studio

I've had the pleasure of working with Adarsh on 10+ projects over the past year, and every single one has been a reminder of why he's Artcetra's go-to person for UI, UX, Web Design & Development. His ability to quickly understand project requirements, anticipate potential challenges, and deliver clean, efficient code on time is unmatched. Adarsh is not just technically skilled, he's proactive, collaborative, and genuinely invested in making each project better than we envisioned. Whether it's a tight deadline, a complex feature, or a complete pivot mid-way, he handles it all with calm professionalism and a problem-solving mindset. I can't recommend Adarsh enough.

The Difference

Why UnfoldCRO?

Shopify-Native Expertise

We work exclusively with Shopify. Our team understands Liquid, theme architecture, and Shopify CDN behavior inside out.

Data-Driven Approach

Every optimization is backed by real performance data. We measure before, during, and after to prove impact.

Zero Downtime Guarantee

All changes are tested on a staging theme first. Your live store stays untouched until we have validated results.

Ongoing Monitoring

Speed degrades over time as you add apps and content. We set up alerts so you catch regressions early.

// faq

Frequently Asked Questions

// talk to a human

Still have questions?

Book a free 30-minute teardown. Live audit of your store, prioritised fix list, no pitch — yours to keep either way.

Book a call

Most projects are completed within 2-3 weeks depending on store complexity. We prioritize high-impact fixes first so you see improvements within the first week.
No. We test every change on a duplicate theme before touching your live store. If an optimization conflicts with a critical app, we find an alternative approach.
Most stores reach 85-95 on mobile after our optimization. The exact score depends on your theme complexity and number of third-party integrations.
We work with all Shopify themes including custom-built, Dawn-based, and third-party themes from the Theme Store.
We use a combination of Lighthouse, WebPageTest, Chrome UX Report (field data), and Google Search Console Core Web Vitals to validate improvements.
Yes. Faster landing pages reduce bounce rates and improve Quality Score, which can lower your cost per click and increase conversion rates from paid traffic.

// ready to ship?

Ready to Get Started?

Get a free speed audit of your Shopify store. We will show you exactly what is slowing you down and how much revenue you are leaving on the table.

Book a Call Audit my store